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Anticipate : knowing what customers need before thay do / Bill Thomas, Jeff Tobe.

By: Contributor(s): Material type: TextPublication details: New Jersey : John Wiley & Sons, Inc., c2013.Description: v, 218 pages : illustrations ; 23 cmISBN:
  • 9781118356913
Subject(s): DDC classification:
  • c2013.
Summary: Contents: Strategy-- creating and destroying customer value. -- Doing the right things for the the wrong reasons. -- Not all customers are good customers. -- When customers speak-- who hears them?. -- Input is vital--- but involvement multiplies the value. -- It takes two to be engaged. -- Customer focus is a process-- not an event. -- Culture-- The soft stuff is the hard stuff. -- Managing change, performance, and talent. -- Leveraging your culture and value chain.
Item type: Book
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Book DSSC LEARNING RESOURCE CENTER Circulation Cir./658.8342/T552 (Browse shelf(Opens below)) Available 007449
Total holds: 0

Includes index.

Contents: Strategy-- creating and destroying customer value. -- Doing the right things for the the wrong reasons. -- Not all customers are good customers. -- When customers speak-- who hears them?. -- Input is vital--- but involvement multiplies the value. -- It takes two to be engaged. -- Customer focus is a process-- not an event. -- Culture-- The soft stuff is the hard stuff. -- Managing change, performance, and talent. -- Leveraging your culture and value chain.

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