000 01306 a2200253 4500
008 210812b2004 |||||||| |||| 00| 0 eng d
020 _a9780071232302
_bpaperback
040 _erda
082 _a658.4012 B91 2004
100 1 _aBurgelman, Robert A
_uStanford Business School
245 1 0 _aStrategic management of technology and innovation /
_cRobert A. Burgelman, Clayton M. Christensen, Steven C. Wheelwright.
250 _aFourth edition
260 _aBoston
_bMcGraw-Hill
_c2004
_d[2004].
300 _axiv, 1,208 pages
_billustrations
_c28 cm
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
500 _aIncludes bibliographical references and index
505 _aContents -- Part One Integrating technology and strategy: a general management perspective -- Part Two Design ansd implementation of technology strategy: an evolutionary perspective -- Part Three Enactment of technology strategy - developing a firms innovative capabilities -- Part Four Enactment of technology strategy - creating and implementing a development strategy -- Part Five Conclusion: innovation challenges in established firms
546 _aEnglish
650 _aApplied strategic planning
700 _aChristensen, Clayton M.
700 _aWheelwright, Steven C.
999 _c8742
_d8742