000 01460nam a22002057a 4500
008 161208b xxu||||| |||| 00| 0 eng d
020 _a9786214161256
082 _aFil./658.4012/C112
100 _aCabrera, Ma. Elenita Balatbat.
_91107
245 _aStrategic management :
_bconcepts and applications /
_cMa. Elenita Balatbat Cabrera, Gilbert Anthony B. Cabrera, and Bernadette Ann B. Cabrera
250 _a2022 Edition.
260 _aManila :
_bGIC Enterprises & Co. Inc.,
_cc2022.
300 _axv, 283 pages ;
_c23 cm.
500 _aIncludes glossary and references.
520 _aContents: What is strategy and why is it important -- The different views of strategy -- Strategic management: an overview -- The strategic management process -- Strategic analysis: part I external analysis: industry structure, competitive forces -- Strategic analysis: part II internal analysis: resources, capabilities, competitive advantage, and firm performance -- Strategic planning -- Business strategy formulation and business analytics for strategic decision -- Making strategic decisions part I -- Making strategic decisions part II -- Making strategic decisions part III -- Implementing business strategy -- Strategic innovation and entrepreneurship -- Strategic leadership.
650 _97575
_aStrategic planning.
700 _aCabrera, Gilbert Anthony B.
_910085
_ejoint author
700 _aCabrera, Bernadette Ann B.
_910086
_ejoint author
942 _2ddc
_cBK
999 _c7043
_d7043