The college of development communication extension programs in community communication: Towards a new domain in development communication by Cleofe S. Torres, Rosa Pilipinas F. Francisco, Ma. Stella C. Tirol, Kabzeel Sheba G. Catapang, Lily L. Tallafer and Ma. Theresa H. Velasco
Material type:
TextSeries: ; 7Description: pp. 146-186 21cmContent type: - text
- unmediated
- volume
- Per/400/T636/2015
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DSSC LEARNING RESOURCE CENTER | Per/400/T636/2015 (Browse shelf(Opens below)) | Available |
CDC has ventured into exploring the development of community communication (comcom) as one of the domains of development communication. The paper analyzes how the elements of comcom have been operationalized and practiced in the various extension programs and projects of CDC through the years. It concluded by determining the essentials of community communication such as participatory approach, capacity building, empowerment, support of local institutions, and networking. Outcomes and impacts of the programs were identified as well, including the need for a clear comcom ethics.
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