TY  - BOOK
AU  - Wilcox, Dennis L.
AU  - Cameron,Glen T.
TI  - Public relations: strategies and tactics 
SN  - 978-0-205-09916-0
U1  - Cir./659.2/W6431 
PY  - 2012///
CY  - New York
PB  - Pearson Education
KW  - Public relations
N1  - Includes bibliographical references and index
ER  -