02054cam a2200361 a 4500 17267986 OSt 20251218102523.0 120423s2012 ne a b 001 0 eng 2012010668 9780123859303 pbk. 17267986 DLC DLC DLC pcc Cir./006.7/R317 Redish, Janice. Letting go of the words / Janice (Ginny) Redish. 2nd edition Amsterdam ; Boston : Morgan Kaufmann, an imprint of Elsevier, c2012. xxvii, 333 pages : illustrations ; 24 cm. text txt rdacontent unmediated n rdamedia volume nc rdacarrier Includes bibliographical references and indexes. Machine generated contents note: Chapter 1 Content! Content! Content! Chapter 2 Planning: Purposes, Site Visitors, Site Visitors' Conversations Interlude 1 Content Strategy Chapter 3 Designing Your Web Pages for Easy Use Chapter 4 Starting Well: Home Pages Chapter 5 Getting There: Pathway Pages Chapter 6 Breaking up and Organizing Content Chapter 7 Satisfying Visitors' Conversations Interlude 2 Writing Successful Marketing Copy Chapter 8 Announcing Your Topic With a Clear Title Chapter 9 Breaking Up Your Text with Headings Interlude 3 The New Life of Press Releases Chapter 10 Writing the conversation Chapter 11 Using Lists and Tables Interlude 4 Legal Information Can Be Clear Chapter 12 Writing Useful Links Chapter 13 Using Illustrations Effectively Chapter 14 Getting from Draft to Final Interlude 5 Creating an Organic Style Guide Chapter 15 Practicing User-Centered Design . Web site development. Web sites Design. Online authorship. 7 cbc orignew 1 ecip 20 y-gencatlg ddc CIR 9335 9335 0 0 ddc 0 0 CIR SPMT-CAS SPMT-CAS PROC 2025-12-18 Donated from Webster University 0 Cir./006.7/R317 010512 2025-12-18 10:23:00 2025-12-18 CIR