TY  - BOOK
AU  - Thompson,Arthur A.
AU  - Peteraf, Margaret A.
AU  - Gamble, John E.
AU  - Strickland, A.J.
TI  - Crafting and executing strategy: the quest for competitive advantage : concepts and readings 
SN  - 978-1-260-56574-4
U1  - Cir./658.4012/T3711 
PY  - 2020///
CY  - New York, NY
PB  - McGraw-Hill Education
KW  - Strategic planning
KW  - Business planning
N1  - Includes indexes
ER  -