01837cam a22003138i 4500 OSt 20250410110128.0 221019s2023 enk b 001 0 eng 9780273750758 DSSC Cir 650.072 Sa871 2012 6th edition Saunders, M. N. K., author. Research methods for business students / Mark N. K. Saunders, Philip Lewis, Adrian Thornhill. 6th edition. Harlow, England ; New York : Pearson, 2023. xxxi, 696 pages : col. illustrations ; 28cm. text unmediated volume Includes bibliographical references and index. Research, reflective diaries and the purpose of this book -- Generating a research idea and developing your -- research proposal -- Critically reviewing the literature -- Understanding research philosophy and approaches to theory -- development -- Formulating the research design -- Negotiating access and research ethics -- Selecting samples -- Obtaining and evaluating secondary data -- Collecting primary data through observation -- Collecting primary data using interviews and diaries -- Collecting primary data using questionnaires -- Analysing data quantitatively -- Analysing data qualitatively -- Writing and presenting your project report. Business Research. Business Research Data processing. Mixed Methods Approach for Business and Management Research M210 Lewis, Philip, 1945- author Thornhill, Adrian, author Online version: Saunders, M. N. K. Research methods for business students Ninth edition. Harlow, England ; New York : Pearson, 2023 9781292402734 (DLC) 2022042533 ddc CIR 8975 8975 0 0 ddc 0 0 SPMT-CAS SPMT-CAS 2025-04-10 0 Cir 650.072 Sa871 2012 010325 2025-04-10 00:00:00 2025-04-10 CIR