TY  - BOOK
AU  - Drewniany,Bonnie L.
AU  - Jewler,A.Jerome
TI  - Creative strategy in advertising
SN  - 9781424069071
U1  - 659.132 
PY  - 2011///
CY  - Boston, Mass.
PB  - Wadsworth Cengage Learning
KW  - Advertising copy
KW  - Advertising layout and typography
KW  - Reklam
KW  - sao
KW  - Reklamtexter
KW  - Advertising
N1  - Includes bibliographical references and index
ER  -