00925cam a22003137a 4500 OSt 20250327084153.0 111206s2011 maua f 001 0 eng|d 9781424069071 DSSC 659.132 Drewniany, Bonnie L. Creative strategy in advertising. Bonnie L. Drewniany and A. Jerome Jewler. . Boston, Mass. : Wadsworth Cengage Learning, c2011. xvi, 328 pages : colored illustration ; 26 cm. text unmediated volume Includes bibliographical references and index. Advertising copy. Advertising layout and typography. Reklam sao 157901 Reklamtexter sao 266938 Advertising Advertising copy Jewler, A. Jerome. ddc BK 8912 8912 0 0 ddc 0 0 SPMT-CAS SPMT-CAS PROC 2025-03-27 0 Cir./659.132/D820/2011 010271 2025-03-27 00:00:00 2025-03-27 BK