@book{8675,
	author = {Francisco, Rosa Pilipinas F. and Cabrera, Liza A.},
	title = {The DevCom Los Baños style of communication materials development},
	note = {The paper analyzed selected CDC major extension projects over the years, with materials development and production as major component. Based on experiences on these projects, some essentials of the DevCom Los Baños Style of communication materials development have been identified such as participation; pretesting; process-orientation; needs-and evidence-based content; cost effectiveness; capability-building; and sustainability. These essentials reflect movements from top-down processes of materials development to more participatory approaches.}
}