TY  - BOOK
AU  - Cabrera, Ma. Elenita Balatbat.
AU  - Cabrera, Gilbert Anthony B.
AU  - Cabrera, Bernadette Ann B.
TI  - Strategic management: concepts and applications 
SN  - 9786214161256
U1  - Fil./658.4012/C112 
PY  - 2022///
CY  - Manila
PB  - GIC Enterprises & Co. Inc.
KW  - Strategic planning
N1  - Includes glossary and references
N2  - Contents: What is strategy and why is it important -- The different views of strategy -- Strategic management: an overview -- The strategic management process -- Strategic analysis: part I external analysis: industry structure, competitive forces -- Strategic analysis: part II internal analysis: resources, capabilities, competitive advantage, and firm performance -- Strategic planning -- Business strategy formulation and business analytics for strategic decision -- Making strategic decisions part I -- Making strategic decisions part II -- Making strategic decisions part III -- Implementing business strategy -- Strategic innovation and entrepreneurship -- Strategic leadership.
ER  -