TY  - BOOK
AU  - Theaker, Alison
AU  - Yaxley, Heather, jt. au.
TI  - The public relation strategic toolkit: an essential guide to successful public relation practice 
SN  - 978-1-138-6786-5
U1  - Cir.659.2 
PY  - 2018///
CY  - London
PB  - Routledge
KW  - Corporations--Public relations
N1  - Includes bibliography and index
N2  - Contents: The profession-- The public relations planning--Corporate communications--Stakeholder engagement
ER  -