TY  - BOOK
AU  - Boyd, Harper W.
TI  - Marketing research : text and cases
SN  - 9710502069
U1  - Cir. 658.83 B693 
PY  - 1981///
CY  - Georgetown, Ontario
PB  - Irwin-Dorsey Limited
KW  - Marketing
KW  - Marketing research
ER  -