@book{10186,
	author = {Handley, Ann and Chapman, C. C. },
	title = {Content rules : how to create killer blogs, podcasts, videos, Ebooks, webinars (and more) that engage customers and ignite your business /},
	publisher = {Wiley, },
	year = {c2012},
	address = {Hoboken, N.J. :},
	edition = {Revised and updated},
	note = {Includes index.}
}