Ariola, Mariano M. creator author text xx Intramuros, Manila Unlimited Books Library Services & Publishing Inc. c2018 9999 monographic und

print

x, 184 pages ; 26 cm. "Designed to align with the new General Education curriculum, the book explores key communication concepts such as the communication process, types of communication, and the role of context in shaping messages. It also covers the use of language, cultural factors, and communication technologies in fostering meaningful interactions. Ariola’s approach is practical, offering examples and activities that help students build skills in listening, speaking, writing, and critical thinking—equipping them to communicate more purposefully and effectively in diverse environments." Chapter 1 Basic Concepts in Communication: Background and Rationale -- Chapter 2 Communication and Globalization -- Chapter 3 Communication in Multicultural Settings -- Chapter 4 Types of Text Reflecting Different Cultures -- Chapter 5 Communication Aids and Strategies Using Tools of Technology -- Chapter 6 Communication for Various Purposes -- Chapter 7 Communication for Work Purposes -- Chapter 8 Communication for Academic Purposes -- References -- Appendices. Mariano M. Ariola Includes bibliographical references. COMMUNICATION 302.2 9786214270163 230217 20260818094815.0