01750nam a2200265Ia 4500 OSt 20260818094815.0 230217s9999 xx 000 0 und d 9786214270163 DSSC 302.2 Ariola, Mariano M. author Purposive communication / Mariano M. Ariola Intramuros, Manila: Unlimited Books Library Services & Publishing Inc., c2018. x, 184 pages ; 26 cm. text unmediated volume Php640.00 Includes bibliographical references. Chapter 1 Basic Concepts in Communication: Background and Rationale -- Chapter 2 Communication and Globalization -- Chapter 3 Communication in Multicultural Settings -- Chapter 4 Types of Text Reflecting Different Cultures -- Chapter 5 Communication Aids and Strategies Using Tools of Technology -- Chapter 6 Communication for Various Purposes -- Chapter 7 Communication for Work Purposes -- Chapter 8 Communication for Academic Purposes -- References -- Appendices. "Designed to align with the new General Education curriculum, the book explores key communication concepts such as the communication process, types of communication, and the role of context in shaping messages. It also covers the use of language, cultural factors, and communication technologies in fostering meaningful interactions. Ariola’s approach is practical, offering examples and activities that help students build skills in listening, speaking, writing, and critical thinking—equipping them to communicate more purposefully and effectively in diverse environments." COMMUNICATION ddc BK 10050 10050 0 0 ddc 0 0 FIL SPMT-CAS SPMT-CAS DISPLAY 2026-08-18 1 Fil 302.2 Ar43 008982 2026-08-31 2026-08-18 09:53:00 2026-08-18 c.5 2026-08-18 BK 0 0 ddc 0 0 FIL SPMT-CAS SPMT-CAS DISPLAY 2026-08-18 0 Fil 302.2 Ar43 008978 2026-08-18 09:55:13 2026-08-18 BK 0 0 ddc 0 0 FIL SPMT-CAS SPMT-CAS DISPLAY 2026-08-18 0 Fil 302.2 Ar43 008979 2026-08-18 09:55:00 c.2 2026-08-18 BK 0 0 ddc 0 0 FIL SPMT-CAS SPMT-CAS DISPLAY 2026-08-18 0 Fil 302.2 Ar43 008980 2026-08-18 09:55:00 c.3 2026-08-18 BK 0 0 ddc 0 0 FIL SPMT-CAS SPMT-CAS DISPLAY 2026-08-18 0 Fil 302.2 Ar43 008981 2026-08-18 09:55:00 c.4 2026-08-18 BK