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International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham, R. Bruce Money.

By: Contributor(s): Material type: TextPublisher: New York, NY : McGraw-Hill Education, 2016Edition: Seventeenth editionDescription: xxxvi, 662 pages : chiefly color illustrations ; 29 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 978-1-259-25306-5
Subject(s): DDC classification:
  • Cir./658.84/C282
Item type: Circulation
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Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Circulation DSSC LEARNING RESOURCE CENTER On Display Circulation Cir./658.84/C282 (Browse shelf(Opens below)) Checked out 2026-10-19 010384
Total holds: 0

Includes glossary and index.

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