includes references.

Strategy. – Features of Strategy. – Nature and Characteristics of Strategies. – Strategic Management. – Strategic Management Process. – Strategy Formulation. – Strategy Implementation. – Strategy Evaluation. – Benefits of Strategic Management. – Chapter Assessment No. 1. – Chapter Quiz No. 1. – Vision: What Do We Want to Become. – Vision Statement Examples. – Mission: What is Our Business? – Mission Statement Examples. – Vision Versus Mission. – The Difference Between Vision and Mission. – How Mission and Vision Statement Work. – The Process of Developing Vision and Mission Statements. – Vision vs. Mission Statement- Comparative Chart. – Importance of Vision and Mission Statement. – Characteristics of a Mission Statement. – Ten Benefits of Having a clear Mission and Vision. – The Components of Mission Statement. – Chapter Assessment No. 2. – Chapter Quiz No. 2. – Overview of External Assessment. – Types of Stakeholders. – The Nature of an External Audit. – The Process of Performing an External Audit. – The Industrial Organization (I/O) View. – Key External Factors. – Sources of External Information. – Industry Analysis: Global Challenge. – What is Industry Analysis. – Why do Firms Need to Do an Industry Analysis? – External Factor Evaluation (EFE) Matrix. – Competitive Profile Matrix. – Four Key Components to a Competitive Profile Matrix. – Competitive Profile Matrix Advantages. – Competitive Profile Matrix Disadvantages. – Chapter Assessment No. 3. – Chapter Quiz No. 3. – The Nature of Internal Audit. – The Process of Performing Internal Audit. – The Process of Gaining Competitive Advantage in a Firm. – Resource-Based View (RBV). – The Basic Functions (Decision) Within Production/Operations. – Management Information System. – Value Chain Analysis. – Benchmarking. – The Internal Factor Evaluation Matrix. – Core Operations of Most Business. – Financial Ratio Analysis. – Basic Types of Financial Ratios. – Profile Planning and Budgeting. – Chapter Assessment No. 4. – Chapter Quiz No. 4. – Strategy Generation and Selection. – The TOWS Matrix. – SPACE Analysis – Strategic Position and Action Evaluation Matrix. – Internal Dimension. – External Dimension. – Four Types of Strategic in the SPACE Matrix. – BGC Matrix. – Examples of BGC Matrix. – Limitations of BGC Matrix. – Grand Strategy Matrix. – How to Develop the Grand Strategy matrix. – Quantitative Strategic Planning Matrix (QSPM). – The Role of Ethics in Strategic Planning. – Chapter Assessment No. 5. – Chapter Quiz No. 5. – The Nature of Strategy Implementation. – Strategy Formula vs. Strategy Implementation. – Factors that Support Strategy Implementation. – Management Perspective. – Management Issues Central to Strategy Implementation. – Annual Objectives. – Policies. – Examples of Policy Implementation. – Hierarchy of Policies. – Issues that Might Necessitate of Management Policy. – Managing Conflict. – Other Management Issues. – Restracting and Reengineering. – Revising Rewards and Incentive Programs. – Managing Resistance to Change. – Other Functional Issues. – Market Segmentation. – Product Positioning. – Finance/Accounting issues. – EPS-EBIT Analysis. – Financial Budget. – Evaluating and Development Issues. – Management Information System Issues. – Chapter Assessment No. 6. – Chapter Quiz No. 6. – Overview to Strategy Review, Evaluation and Control. – The Process of Strategy Evaluation. – Measuring Organizational Performance. – Steps to Effectively Measure Organizational Performance. – The Balance Scorecard. – Characteristics of An Effective Evaluation –System. – Contingency Planning. – Risk Management vs. Contingency Planning. – Strategy Audits. – The Evaluation of Corporate Strategy. – Quantitative Organizational Measurement. – Qualitative Organizational Measurement. – Using Computers to Evaluate Strategies. – Data Analysis Software. – Guidelines for an Effective Strategic Management. – Chapter Assessment No. 7. – Chapter Quiz No. 7. – References.