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Marketing a new business /

Mratinkovie, Aleksander.

Marketing a new business / Aleksander Mratinkovie - New York : 3G E-Learning, 2023. - vii, 321 pages : illustrations ; 24 cm.

includes index.

Marketing and entrepreneurship.-- Identifying business opportunity.-- Market development.-- Entrepreneurial communication strategy.-- Entrepreneurial pricing strategy.-- Entrepreneurial distribution strategy.-- Customer relationship.-- Marketing segmentation, targeting and positioning.

ISBN: 9781984680204

Subjects--Topical Terms:
Business
Marketing

Dewey Class. No.: Cir./650/M939/2023 / 000621

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