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Basic marketing : a global-managerial approach /

Cannon Joseph P.

Basic marketing : a global-managerial approach / Joseph p. Cannon. - Boston McGraw-Hill c2008 - xxxvi, 789p. : ill.

ISBN: 9780071101103

Subjects--Topical Terms:
Marketing

Dewey Class. No.: Cir. 658.8 C16 / c2008

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