Formulation, implementation, and control of competitive strategy /

Pearce, John A. II

Formulation, implementation, and control of competitive strategy / John A. Pearce II - 11th ed. - Boston : McGraw- Hill Irwin, c2009. - xxv, 456p. : ill.

978-07-128332-8


Strategic planning
Strategic planning--Case studies

Cir. 658.4 P3385 / 2009